Webinar Wave
Host webinars, capture leads, repurpose content — all in one subscription.
Industry
MarTech
Business Type
B2B SaaS
Duration
14 months
Year
2023
Services
Full-Stack Development, WebRTC Live Streaming Integration, Video Processing & Clip Generation, Cloud Infrastructure (AWS)
Tech Stack
Next.js · Node.js · MongoDB · AWS
Client Overview
About the Project
Webinar Wave is a B2B SaaS marketing platform that lets companies subscribe to host live and pre-recorded webinars, manage their contact and lead lists, and build sales pipelines — all within a single subscription tier that scales with their storage and contact needs.
A standout feature is the built-in short clip generator, which lets marketers cut webinar recordings into short-form clips for TikTok and social media — turning every webinar into a content engine without needing a separate editing tool.
SaaSify Labs delivered full-stack development for Webinar Wave — including WebRTC live streaming, video processing, and the clip generation engine — built on Next.js, Node.js, MongoDB, and AWS, shipping in 14 months across 2022-2023.
The Challenge
What Problem We Solved
Marketing teams running webinar programs were juggling multiple disconnected subscriptions — one for webinar hosting, another for contact management, another for lead pipelines, and separate editing tools just to repurpose recordings for social media.
The client needed a single, scalable SaaS platform that could consolidate the entire webinar marketing workflow — from hosting and lead capture to pipeline management and content repurposing — under one subscription with tiered storage and contact limits.
What We Built
Core Features Delivered
Live & Pre-Recorded Webinars
Companies can host both live webinars via WebRTC and pre-recorded sessions from a single platform.
Contact & Lead Management
Subscription tiers include contact and lead storage limits, with built-in pipeline management tools.
Social Media Clip Generator
Marketers can cut webinar recordings into short clips for TikTok and social media directly inside the platform.
Subscription-Based Storage Tiers
Companies choose a subscription tier that matches their storage and contact volume needs, scaling as they grow.
Product Screens
The Product in Action
The Impact
Before & After
Area
Before SaaSify
After SaaSify
Tool stack
Separate subscriptions for webinar hosting, contact management, pipelines, and video editing
Single platform handling the entire webinar marketing workflow
Content repurposing
Webinar recordings sat unused — no easy way to cut clips for social media
Built-in clip generator turns every webinar into short-form social content
Lead management
Contacts and leads managed outside the webinar tool in separate systems
Unified contact and pipeline management inside the same subscription
How We Built It
Our Development Process
Discovery & Product Architecture
Mapped the full webinar marketing workflow — hosting, leads, pipelines, and content repurposing — to design the subscription tier model.
UI/UX Design
Designed a clean marketing-focused dashboard for webinar creation, contact management, and pipeline tracking.
Backend & Streaming Infrastructure
Built the Node.js/MongoDB backend and integrated WebRTC for live streaming, with AWS powering video storage and processing.
Frontend & Clip Generation Engine
Built the Next.js frontend and the video clip generation tool for repurposing webinar recordings into social content.
QA & Launch
Load-tested live streaming and video processing pipelines before deploying the full platform on AWS.
The Results
What We Achieved Together
14 months
Complex multi-feature SaaS shipped end-to-end
3-in-1
Webinar hosting, lead management, and clip generation unified
~60%
Reduction in marketing tool subscriptions needed (estimated)
~4x
More content output per webinar via clip generator (estimated)
Our customers wanted one platform to manage webinars, contacts, and follow-ups without juggling multiple subscriptions. SaaSify Labs brought that vision to life with a reliable, scalable solution that's become the foundation of our business.
Imran
Founder, Webinar Wave
How we helped
Services Behind This Project
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